Gives the other party only two options—accept this or end the negotiation. This is a very tough negotiating tactic and often leads to resentment and hostility. This approach certainly removes any opportunity for Both-Win® value creation. When confronted with a Take-It-Or-Leave-It, a good negotiator will ask for consideration. This tests the resolve of the party and explores opportunities to move away from this firm position. Techniques such as—”What if?” “Would you consider it?” “How much better?” “It shouldn’t apply in this case.” “Who can change the policy?”—often open a pathway into a more productive negotiation.