Tracy Harven of TableForce

Tracy Harven: Chief Marketing Officer

 

Marketing Expertise

With 25 years of experience in marketing and communications leading major brands to success, Tracy is well known for leadership, branding expertise, creative solutions, and timely execution. Since joining TableForce in 2020, she has been responsible for shifting the company’s “real-world” negotiation training to online platforms as well as the individual consumer market, creating and implementing marketing plans for each new target audience and launching the new rebranding campaign.

Tracy has volunteered her marketing knowledge by serving on the board or a committee member for non-profit and community organizations including Nevada Motion Picture Foundation, Safe Nest Nevada, Harrison County Tourism Commission, MGM Resorts Voice Foundation and Biloxi Chamber of Commerce.

 

Career Highlights

Bringing extensive knowledge to the table, Tracy Harven delivers on-target integrated campaigns and strategies that create loyalty and increase sales and/or visits.

  • Swan Advertising — Director of Strategy, creating, planning and executing marketing and advertising plans for a variety of industries.
  • MGM Resorts — Regional Executive Director of Advertising and Communications for Mississippi properties, instrumental in growing market share.
  • Isle of Capri Casino Hotel Lake Charles — Sr. Director of Marketing, responsible for revenue calendars comprised of promotions, loyalty club, entertainment, direct marketing, media and entertainment.
  • Golden Gaming Inc. — Director of Marketing, planned and executed brand, marketing and PR strategies for 55 gaming taverns, 4 casinos and slot route operation.

Family and Interests

Tracy was born and raised in Las Vegas, NV and relocated a few times to the southern United States only to return to her hometown. She is an avid reader and lets out steam four-wheeling in the desert.